The 17th IFEX Philippines is happening on May 10-12, 2024 Where there is good food, there is happiness. IFEX Philippines knows this that’s why its media preview, held on April 26, at the PICC in Pasay City, was a grand salu-salo no less. Spearheaded by CITEM (Center for International Trade Missions and Expositions), the lead promotions arm for export of the Department of Trade and Industry (DTI), the event showcased the participating food, beverages, and food products in the upcoming IFEX 2024 happening at the World Trade Center-Manila in Pasay City from May 10-12, 2024. The event also paid homage to newly developed Philippine food products and food applications that satisfy three major criteria: Packaging Design and Innovation; Product Innovation, and Market Demand and readiness through the Katha Awards Food (formerly known as Trendy Awards). For 40 years now, CITEM has established the country’s image as a premier destination for quality export products and services. It co